AWGE is a record label and creative agency based in Harlem, New York, founded and curated by American recording artist A$AP Rocky in 2017.

Current talent on the label:

• A$AP Ant
• A$AP Ferg
• A$AP Illz
• A$AP Nast
• A$AP Rocky
• A$AP Twelvyy
• A$AP TyY
• Kelvin Krash
• KEY!
• Playboi Carti
• slowthai
• Smooky Margielaa
• THOTTWAT

Associated talent:

• Bladi Corniel
• Dexter Navy
• Hector Delgado
• Hidji Films
• Jimmy Regular
• Kamil Abbas
• Matt Henson
• Wally Sajimi
• YGA

Former talent on the label:

• Ben Baller
• Ian Connor

Details about the label and its acronym have largely been hidden due to the label’s only rule:

The first rule about AWGE is you don’t talk about AWGE.

The collective’s logo has been connected to a majority of the Mob’s creative endeavors, ranging from music videos to clothing.