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Ashbeck

AKA: Ashby Kueh

Ashbeck is an emerging talent in the London underground rap scene. Hailing from Northwest London, he and frequent collaborator El Londo first linked up in 2019 to release their joint tape Ashlondo. Ashbeck has continued his surge in 2020, releasing the Starmix EP as well as he and Londo’s second tape Ashlondo 2 before the close of the year. Whereas Ashlondo helped to establish their style and showcase a variety of sounds, Londo’s production on their second project demonstrates tremendous growth. This fine-tuned soundscape, paired with an increasingly open and vulnerable Ashbeck, creates the space for the young NW10 rapper to showcase his fast-improving pen game alongside playful verses from Londo himself.

Ashbeck has released a number of other singles and features, and his slick flows and playful bars are slowly and steadily lighting up the London underground scene.

He is also credited as the originator of the soon-to-be-popular term “Cruck” (grub) and its past participle “Crucked it.”